From the monthly archives: October 2012
Alexis Madrigal published a piece to day on how people find content on the web. While I agree with much of his piece including the contention that the web was social long before social media media (think IM, forums, email, etc), and that a large portion of visitors to sites cannot be tracked to the [...]
The key change seems to be that Facebook is now making it so when fans share your post, their friends are much less likely to see it. Facebook is doing this to achieve a newsfeed ratio where paid posts are 20% and only 80% is organic. As an example, you make a post on your page. It [...]
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